Course details
Data is an extremely valuable resource. But without study, it can’t be used to create a data-informed strategy. Business analytics helps organizations leverage data to make better, more informed decisions. This course is a basic introduction that lays out the foundations of analytics in an easy-to-understand and engaging manner. Expert John David Ariansen explains why data is so powerful, what insights really matter, and how to use common analysis tools and techniques. Additionally, John David explores data source maps, database management, and all the various data sources that may be encountered. By the end of the course, you should have the skills necessary to start collecting, tracking, and analyzing a variety of data, including sales, marketing, and psychographic metrics.
Instructors
John David AriansenAnalytics Expert | Published LinkedIn Author | Entrepreneur | Analytics Podcast Co-HostJohn David Ariansen is an expert at helping organizations understand and use data.John David is the co-founder of Silvertone Analytics, a consulting firm that focuses on helping organization with data governance, data analysis, and data informed strategy. His specialty is data visualization, which helps take large sets of data and turn them into infographics that highlight underlying trends in the data. These trends help his clients make the right decisions.In addition to his consulting work, he also sits on the board of directors for Triad Local First, a nonprofit geared towards helping support local business in North Carolina. Through Triad Local First, he holds regular classes and workshops that help educate business owners in becoming more data literate.John David has a passion for education and currently sits on the advisory council for Greensboro College. He teaches data visualization and the analytics minor capstone course for Greensboro College.
Empower your business through analytics
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– Do you have the good understanding of all the information that is flowing across your organization? Every department has data, from sales to marketing, and even HR, but the important question is, what are you doing with all this data? This is where analytics comes into play. Data analytics is the process of how you mine, model, and extract data to generate powerful insights that can help your business find efficiencies, uncover opportunities, and solve problems you didn’t even know you had. My name is John David Ariansen, and I’m the co-founder at Silvertone Analytics. In my job, I help businesses better understand and make use of their data. And in this course, I want to share how analytics can supercharge your business. I’ll share the fundamentals of analytics, from things like data governance and making data-informed decisions, then I’ll show you how to understand the value of your data sources, and how to track…